Home / Business / Coast Tourism Business Development / Coastal Tourism Marketing & Resources
Coastal Tourism Marketing, Publications & Resources
Photos
Enhance your business’s promotional materials with photos and images of Northeast Michigan’s coastal landscape accented by fabulous natural, historical, and cultural resources and attractions. Photos courtesy of Michigan Sea Grant. Northeast Michigan Area Photos
Publications
Do you have a publication enhancing coastal resource interpretation or tourism development opportunities in Northeast Michigan? To have it reviewed and included on this website, contact us.
Maps & Wayfinding
- Michigan DNR Online Maps
- Lights of Northern Lake Huron (PDF)
- Rails to trails
- Great Lakes Maritime Heritage Trail
- Arenac County Coastal Access (PDF)
Interpretive Publications
- Life of the Lakes: A Guide to the Great Lakes Fisheries
- A Guide to Great Lakes Coastal Plants
- Between Land and Lake: Michigan's Great Lakes Coastal Wetlands (PDF)
- Thunderbay Great Lakes Maritime Database
Education & Outreach
- Sustainable Coastal Tourism Development in Northeast Michigan (PDF)
- Northeast Michigan Great Lakes Stewardship Initiative
- Michigan Sea Grant Education
- MDNR Education, Outreach, and Conservation Programs
- MDEQ Environmental Education
- Michigan Alliance for Environmental and Outdoor Education
- Leave No Trace
Regional Initiatives
Northeast Michigan boasts many regional interpretive, wayfinding, and tourism marketing initiatives in support of coastal tourism. Coastal businesses can benefit greatly through involvement in these initiatives, both contributing to greater the greater regional community success of these initiatives and in promoting your individual business through these collaborations.
Tourism Market Research
- Scio-economic Study, (Northeast Michigan Integrated Assessment, 2009) (PDF)
- Positioning Michigan as a Maritime Heritage Destination, (Anderson/Clark, MDHAL, 2003) (PDF)
- 2006 National Survey of Fishing, Hunting, and Wildlife-Associated Recreation, Michigan (PDF)
Market Specific Resources
Recreational Boating
- Great Lakes Recreational Boating, (US Army Corps of Engineers) (PDF)
- Michigan Boating Industries Association
- Great Lakes Recreational Boating’s Economic Punch (Great Lakes Commission) (PDF)
- Boat US
Lake Huron Fisheries
- Marketing your Fishery in New and Different Ways, (Pistis, 2007) (PDF)
- Marketing our Changing Lake Huron Fishery (Schroeder, 2008) (PDF)
- Charter Fishing Industry - Great Lakes Sea Grant Network (PDF)
Professional Organizations
- Michigan Charter Boat Association (MCBA)
- Michigan Alliance for Environmental and Outdoor Education
- Michigan Association of Paddlesport Providers
- Circle Michigan
- American Bus Association
- National Tour Association
- PADI: The way the world learns to Dive
- American Canoe Association (Canoe and Kayak Recreation)
- National Association for Interpretation
- North American Association for Environmental Education
Local Organizations
Check with your local Chamber of Commerce or Convention and Visitor’s Bureau for other resources. Local Boards, Advisory Committees, or Friends Groups affiliated with local resource management agencies and areas may also be helpful.